Over the past 11 years, the Subaru Share the Love Event has helped provide over $140 million to help those who need it most. For 2018, we were asking to create spots for each charity as well as one compilation spot. This Share the Love Event was Subaru’s most successful yet.
Art Director: Steph Hayden ECD: Randy Hughes Director: Lisa Gunning
:30 Dinner Date
:30 Silent Awe
:30 Becoming a Hero
:30 New Friends
:30 The Face of Sharing Love
For the first time in a long time the U.S. wasn’t in the men’s World Cup. To help U.S. fans find a backup team to root for, we created Kayak Matchmaker–helping fans find the country to root (and fly to) for the World Cup.
Art Director: Steph Hayden GCD: Josh Leutz
:60 Kayak Matchmaker
You could give your people Culligan Water.
Art Director: Steph Hayden CD: Rick Utzinger, Jason Bottenus Director: Abteen Bagheri
:30 As You Wish
:30 Drinks Drinks Drinks
We're all for weird. Just not in food.
Art Director: Steph Hayden CD: Rick Utzinger, Jason Bottenus Director: Ayse Altinok
:60 Grow the Kids
:30 Grow the Kids
We Have the Meats.
National Bird :30
Just Kidding :15
Call Home :30
Big Ten Network
BTN wanted to increase viewership of their Saturday pre-game show. Our solution? A plastic fan to hold the signs of viewers who couldn’t be at the game. Introducing the Fannequin.
Right before the Rookie Premiere, we learned that Fanatics had exclusive access to all of the rookies, so we decided to give fans the player content they want: gifs.
And because we knew Zeke was going to be there, we just had to gift him his very own Cowboys gear, properly cropped to his standards.